Rather than write some long-windedpage with reasons to switch to GMail, Google have played things nice and simple and gone down the Web 2.0 road, creating Google Theatre: Episode One.

To date, the video has been viewed over 1,000,000 times, and truth be told, it’s a wonder that more companies don’t make use of the services that they actually own. Yahoo, for example, could be greatly benefitting off traffic and leads through MyBlogLog, but instead rarely use the service to their own ends. Now I’m not saying that this is a bad thing, but if done right (as with this funny lil’ YouTube video), then the viral factor WILL kick in. Kudos to you, Google, and keep up the great work!